PRIVACY POLICY

HitZone Games Ltd. - Privacy policy

Last modified: June 25, 2025

Introduction

HitZone Games Ltd. (“HitZone Games Ltd.”, "Company" “we”, “our” or “us”) develops and operates mobile-based games ("Apps", “Games”) available at: https://anima.hit.zone/, its subdomains and its related features ("Website", collectively “Services”).

Company is dedicated to protecting your privacy rights and making our practices regarding your personal data more transparent and fair. This Privacy Policy (“Policy”) was designed to help you understand the information we collect, store, use and share, and it applies whenever you visit our Website or otherwise access or use any of our Services.

Specifically, it describes our policy regarding –

We strongly urge you to read this Policy and make sure that you fully understand and agree to it. If you do not agree to this Policy, please discontinue and avoid using our Services. You have the right to cease using our Services, pursuant to this Policy at any time.

You are not legally required to provide us with any Personal Data, but without it we will not be able to provide you with the full range or with the best experience of using our Services.

This Privacy Policy is integrated into and forms part of the Company Terms of Use, and is incorporated therewith by reference.

By using the Services, including our Apps, you signify your acceptance of this Privacy Policy. If you do not agree to the terms of this Privacy Policy, please do not use our Services. Your continued use of the Services following the posting of changes to this Privacy Policy will mean that you accept those changes.

To the maximum extent permitted by law, when you download, access and/or play our Services you acknowledge the collection and use of your Personal Data in accordance with this Privacy Policy, including the Company and our advertising partners’ use of your data for targeted advertising purposes as described in this Privacy Policy.

  1. What types of data do we collect?

We collect two types of data from you: Personal Data ("Personal Data") and non-Personal Data Personal Data means any information which may potentially allow your identification with reasonable means (for example, email address or name). Non-Personal Data, by contrast, can be defined as any information that does not relate to an identified or identifiable natural person. This may include, for example, your aggregated usage information and technical information transmitted by your device (e.g. the device you use, the type of browser and operating system your device uses, language preference, access time, etc.). This section sets out how and when we collect those types of data from you.

    1. Account Information. If you choose to download our App we will use your advertising ID and player ID, which will be created automatically by our Services.

If you choose to log in, access or otherwise connect to the Services through a social networking service or a single sign on service (such as Facebook, Instagram, Google, Apple etc.), we may collect your profile information which may include user ID and/or username associated with that social networking service, as well as information about your name, email and any other information you make public using that social networking service or that the social networking service allows us to access.

In certain jurisdictions, we may collect your date of birth and/or your age to comply with applicable local regulations.

We encourage you to read the privacy policies of third-party platforms that you use to log into your gaming accounts to understand how those third parties use and disclose your information. We have no control over how any third-party site uses or disclose your personal information it collects about you.

    1. Payment Information. We don’t collect or use your payment or billing information.

    1. Usage Information. When you use our Services, we collect certain usage and gameplay about your interaction with our Services. Such information may include clicks, pages viewed, information regarding your scoring, win/loss rates and other gameplay data, which relates to your activity in the Services. The usage information is generally collected via Tracking Technologies (as defined below).

    1. Technical Information. When you use our Services, we collect technical information about your device. Such information may include geolocation data, IP address, unique identifiers (e.g. MAC address and UUID), operating system, language, mobile carrier, device information etc.

    1. Location information. When you use our Services, we collect location information (State or country level) of your device.

    1. Communication Information. When you send us an email or contact us via the support in our Services, complete any forms or surveys and/or interact with us in our social media channels, we collect the Personal Data you provide us. This may include your name, email address, your comment/message and any other information you choose to provide.

  1. Tracking Technologies. When you visit or access our Services, we use specialized libraries, for example Sentry, Firebase, Singular or similar ("Tracking Technologies"), which allow us to automatically collect information about your device, in order to improve our Services' performance, perform analytics, customize your experience and offer you.

We may use non-Personal Data (including, anonymized, aggregates, statistical and de-identified data) for commercial, marketing, and/or business purposes, such as reporting and conducting research and development in order to enhance our existing Services and/or develop new products and services. We may share this information internally and/or with third parties for our or their purposes in an anonymous or aggregated form that is designed to prevent anyone from identifying you.

 

    1. What types of Tracking Technologies do we use?

When you use or access our Services, we use the following categories of Tracking Technologies:

  1. Tracking and Advertising Tracking Technologies – these Tracking Technologies collect information about your habits in order to make advertising more relevant to you and your interests. They are also used to limit the number of times you see an advertisement as well as help measure the effectiveness of an advertising campaign. That information is shared with other parties such as advertisers, publishers and ad networks. Publishers, advertisers, and third-party ad networks may also utilize Tracking Technologies or similar technologies to deliver ads and monitor the performance of such ads. The collection of information through Tracking Technologies by such third parties will be governed by their own privacy /cookie policies and principles, which the Company does not control;

  2. Functionality Tracking Technologies – these Tracking Technologies allow our Services to remember choices you make (such as your language) and provide enhanced and personalized features. For example, these Tracking Technologies are used for authentication (to remember when you are logged-in) and support other features of our Services;

  3. Performance Tracking Technologies – these Tracking Technologies collect information about your online activity (for example the duration of your visit on our Services), including behavioural data and content engagement metrics. These Tracking Technologies are used for analytics, research and to perform statistics (based on aggregated information).

    1. How and by whom Tracking Technologies are stored on your device?

We store Tracking Technologies on your device when you visit or access our Services – these are called "First Party Tracking Technologies". In addition, Tracking Technologies are stored by other third parties (for example, our analytics service providers, business partners, and advertisers), who run content on our Services – these are called "Third Party Tracking Technologies". Both types of Tracking Technologies may be stored either for the duration of your visit on our Services or for repeat visits.

There are various ways in which you can manage and control your Tracking Technologies settings. You can manually switch off the advertising id tracking in your phone settings or delete the App.

  1. Why we process your Personal Data?

This section explains for what purposes we use your Personal Data and outlines the legal bases that underlie our usage.

Purpose

Legal basis (only for GDPR purposes)

Provision of our Services; support. We use your Personal Data, such as your name and email address, and to provide you with player support through our customer service channels at your request when you need it. This includes, for example, responding to your inquiries.

We will also use this information to contact you, for example as part of customer service or to send you updates about our Services. Finally, we will use your information to manage your account and relationship with us.

The legal bases for processing this data are the performance of our contractual obligations towards you; your consent (for example, when you provide Personal Data); compliance with our legal obligations; and our legitimate interest. Our legitimate interests in this case are enforcing our policies, protection against fraud and misuse of our Services.

Improve and optimizing our Services. We collect and analyse information about you and your usage of our Services to improve the usability and effectiveness of our Services, and to enable us to optimise our Services for you and for the device that you are using.

We analyse and use the information that we collect on a de-identified or aggregated basis for product development, to analyse the performance of our Services, to troubleshoot and to improve and optimise our Services to ensure a good player experience for our players.

The legal bases for processing this data are our legitimate interest, in this case –improving and optimizing our Services.

Analytics and Research. We use analytics tools, which will include third party analytics tools, to collect information about how you play our Games or use our other Services. Those tools will use Tracking Technologies. We will use your information to carry out research, surveys or to engage directly with you, for example by sending you communications (including by email), for these purposes. We will also create reports, analysis, or similar services for use by us for the purposes of research or business intelligence, for example to track potential problems or trends with our Services, or to test out new game features and content.

The legal bases for processing this data are your consent (where required) and our legitimate interest.

Marketing and Advertising. We may use Tracking Technologies (which may collect Personal Data) in order to provide you with personalized advertisements when you visit our Services. Also, we may use the information collected to deliver customised in-game events, offers and promotions.

The legal bases for processing this data are your consent (where required) and our legitimate interest in providing you with tailored services, content and advertisements that better correspond with your interests.

Integrity. We may process certain information about you and your use usage of the Service in order to keep the integrity and security of the Services, prevent fraud, identify your identity and enforce our policies and our terms oа use.

The legal bases for processing this data are your consent (where required), compliance with our legal obligations and our legitimate interest in keeping the integrity of our Services and the safety of our end-users.

Compliance with applicable laws.

We may be required to collect, retain, or share your Personal Data, under applicable laws.

Providing users with a fair, balanced, and competitive experience on our Services is extremely important to us. Therefore, we strictly enforce prohibitions against cheating, hacking, account stealing, and any other unauthorized or fraudulent activity. When you create an account, play our games, or otherwise interact with our Services, we may use a variety of anti-cheat and fraud prevention technologies to help us identify and prevent malicious activity. These services may collect and analyze data about the game binary or your computer to detect cheating and may be provided by us or by third party service providers.

  1. With whom we share your data?

We may share your Personal Data and Non-Personal Data as described below:

  1. Affiliated companies: we may share Personal Data and Non-Personal Data internally within our affiliated companies, for the purposes described in this Policy.

  2. Service providers: we work with service providers that work on our behalf that may need access to certain Personal Data and Non-Personal Data in order to provide their services to us. These companies may include, but are not limited to, cloud storage providers, analytics services, fraud prevention, identity verification provider, etc.

  3. Third party advertisers: we may partner with third parties to either display advertising on our Services or to manage our advertising on other websites or apps. Our third-party advertisers may use Tracking Technologies to gather information about your activities on our Services and other websites and apps in order to provide you advertising based upon your browsing activities and interests. These advertising partners may use this information (and similar information collected from other websites) for purposes of delivering targeted advertisements to you when you visit third party websites within their networks. This practice is commonly referred to as “interest-based advertising” or “online behavioral advertising. We allow access to other data collected by the Services to share information that may be useful, relevant, valuable or otherwise of interest to you. If you prefer not to share your Personal Data with third party advertising partners, you may let us know.

  4. Third Party Integrations: the Services allow you to integrate with certain third-party services, such as in order to connect your that social networking account to our Services or to place purchases, in which case you will be bound by the terms and conditions and privacy notices of said third parties (e.g., Apple, Google or Facebook). Please make sure that you read and accept them in advance. We do not receive or store your passwords for any of these third-party services.

  5. Compliance with laws and law enforcement entities: we may disclose any data about you to government or law enforcement officials or private parties as we, in our sole discretion, believe necessary or appropriate to respond to claims and legal procedures (including but not limited to subpoenas), to protect our or a third party’s property and rights, to protect the safety of the public or any person, or to prevent or stop any activity we may consider to be, or to pose a risk of being, illegal, unethical, inappropriate or legally actionable. We also may be required to disclose an individual’s Personal Data in response to a lawful request by public authorities, including meeting national security or law enforcement requirements.

  6. Auditors and advisers: we may share your data with our external auditors, advisors and professional service providers (e.g. lawyers, accountants, insurers etc.) for ensuring our compliance with regulatory requirements and industry standards.

  7. Mergers and acquisitions: we may transfer, sell or otherwise share your data if we enter into a business transaction such as a merger, acquisition, reorganization, bankruptcy, or sale of some or all of our assets, consolidation or restructuring, financing, or acquisition of all or a portion of our business by or to another company. Any party that acquires our assets as part of such a transaction may continue to use your data in accordance with the terms of this Policy.

 

  1. Your rights

This section addresses the specific rights you may have concerning your Personal Data.

You may request to:

  1. Receive confirmation as to whether or not Personal Data concerning you is being processed, and access your stored Personal Data, together with supplementary information.

  2. Receive a copy of Personal Data you directly volunteer to us in a structured, commonly used and machine-readable format.

  3. Request rectification of your Personal Data that is in our control.

  4. Request erasure of your Personal Data.

  5. Object to the processing of Personal Data by us.

  6. Request to restrict processing of your Personal Data by us.

Please note that these rights are not absolute, and may be subject to our own legitimate interests and regulatory requirements. You are welcome to contact us for any questions, requests or complaints through our contact details below.

In order to exercise any of your rights, please contact us by email at support@hit.zone.You may use an authorized agent to submit a request on your behalf if you provide the authorized agent written permission signed by you. Subject to legal and other permissible considerations, we will make every reasonable effort to honor your request promptly in accordance with applicable law or inform you if we require further information in order to fulfil your request. When processing your request, we may ask you for additional information to confirm or verify your identity and for security purposes, before processing and/or honoring your request. We reserve the right to charge a fee where permitted by law, for instance if your request is manifestly unfounded or excessive. In the event that your request would adversely affect the rights and freedoms of others (for example, would impact the duty of confidentiality we owe to others) or if we are legally entitled to deal with your request in a different way than initial requested, we will address your request to the maximum extent possible, all in accordance with applicable law.

We will make an effort to reply within a reasonable timeframe. Please feel free to reach out to us at any time. If you are unsatisfied with our response, you can lodge a complaint with the competent supervisory authority.

  1. Transfer of data

We may transfer your Personal Data and Non-Personal Data to third parties, as set out in this Policy. Such third parties may reside in various jurisdictions around the world. In such circumstances and where required by law, we will generally put in place contractual measures to make sure that the recipients of your Personal Data and Non-Personal Data provide safeguards for your data.

  1. How we protect your data?

We have implemented industry standard administrative, technical, and physical safeguards to help prevent unauthorized access, use, or disclosure of your Personal Data. While we seek to protect your information, we cannot guarantee the security of any information. You should be aware that there is always some risk involved in transmitting information over the internet and that there is also some risk that others could find a way to thwart our security systems. Such breaches can lead to things such as reputational harm, fraud or identity theft. Therefore, we encourage you to exercise discretion regarding the Personal Data you choose to disclose. If you feel that your privacy was treated not in accordance with our Policy, or if any person attempted to abuse the Services or acted in an inappropriate manner, please contact us directly via our contact details available below.

  1. Minors

We do not knowingly collect or solicit Personal Data from anyone under the age of 13. By accessing, using or interacting with our Services, you confirm to us that you are not under 13. In the event that we learn that we have collected Personal Data from an individual under the age of 13, we will delete that information upon discovery. If you believe that we might have any information from or about an individual under the Age of Consent, then please contact us through the contact details available below.

  1. Retention

We will retain your Personal Data for as long as necessary to provide our Services, and as necessary to comply with our legal obligations, resolve disputes, and enforce our policies. Retention periods will be determined to take into account the type of Personal Data that is collected and the purpose for which it is collected, bearing in mind the requirements applicable to the situation and the need to destroy outdated, unused information at the earliest reasonable time.

  1. Updates to this Policy

We reserve the right to change this Policy at any time. The most current version will always be posted on our Services (as reflected in the “Last Updated” heading). You are advised to check for updates regularly. By continuing to access or use our Services after any revisions become effective, you agree to be bound by the updated Policy.

  1. Contact Us

If you have any further questions, please contact us by email at support@hit.zone